27 November 2023
Sector: Hospitality
Focus: Website Design & Development, WordPress, Oxygen Builder
Situation
PDF menus on phones frustrated guests, event pages varied venue by venue, and group branding had started to drift. Front-of-house teams needed something they could refresh without a developer on standby.
What we focused on
- Oxygen repeaters: Menu sections and dietary tags, structured enough for accessibility, flexible for chefs.
- Event pattern: Shared layout for gigs and private dining with date logic that did not rot.
- Local SEO: Venue schema and canonical strategy across group and location URLs.
Outcome
Higher engagement on mobile and less last-minute “can someone fix the menu?” panic.